What's wrong with this advertisement ? Based just on visual appearance the ad appears to be promoting consuming alcohol during pregnancy. The text states this is a non-alcoholic beer but the text is visually over powered by the image of the pregnant women holding a beer, non alcoholic or not it is an icon of an alcoholic beverage and she is pregnant. Personally the ad does not bother me, but it could have been better and appeal to more people if she was just a not pregnant attractive female with the non alcoholic beer. Same format just not photoshopped to look pregnant.
Monday, October 26, 2009
what's the problem here ?
What's wrong with this advertisement ? Based just on visual appearance the ad appears to be promoting consuming alcohol during pregnancy. The text states this is a non-alcoholic beer but the text is visually over powered by the image of the pregnant women holding a beer, non alcoholic or not it is an icon of an alcoholic beverage and she is pregnant. Personally the ad does not bother me, but it could have been better and appeal to more people if she was just a not pregnant attractive female with the non alcoholic beer. Same format just not photoshopped to look pregnant.
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